Chris is a seasoned insurance professional with extensive experience in the London Insurance Market. He specialises in marketing, market growth, and modernisation initiatives. Currently, as the Head of Marketing & External Communications at Pro Global, Chris drives the company’s marketing strategy and external communication efforts.
Chris joined Pro Global in February 2020, initially as a consultant in the Insurance Services team. His expertise led to a swift promotion to his current leadership role in October 2020 as the Head of Marketing & External Communications. In this role, Chris brings a dynamic skill set to the table, including strong presentation abilities, strategic marketing acumen, and expertise in orchestrating impactful marketing campaigns.
Prior to Pro Global, Chris honed his skills at Lloyd’s, where he led strategic initiatives for the London Market. He also worked for the London and International Insurance Brokers’ Association (LIIBA), representing a significant membership base on market modernisation projects. Additionally, his time as a consultant at Placing Platform Limited (PPL) saw him successfully manage workforce restructuring.
At Pro Global, Chris spearheaded a comprehensive rebranding initiative. This involved repositioning the business, developing brand guidelines, designing a new logo and strapline, establishing core values, and launching a brand-aligned website. His leadership in this project underscores his ability to drive impactful change within organisations where he brings multifaceted experience in digital marketing, branding, and strategic initiatives.
+44 (0)20 7068 8000
getintouch@pro-global.com
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